History of the Battle of Flowers

Learn about the origins of this city wide holiday

SATXtoday: Battle of flowers parade royalty

Check out all of the Fiesta royalty during the Battle of Flowers parade.

Photo courtesy of Battle of Flowers® Association, Javier Fernandez, and Jon Alonzo.

Ever wonder why San Antonians flock to the Battle of Flowers celebration every Fiesta? Most of the Alamo City is closed for the historic holiday allowing 550,000 people to attend the event. Origins can be traced back to 1891, making it one of the largest + oldest parades in the country.

The Battle of Flowers Association can be traced back to Ellen Maury Slayden, wife of Congressman James L. Slayden. Ellen wanted to commemorate the fallen heroes at the Battle of the Alamo, Goliad, and San Jacinto.

With the help of J.S. Alexander and the San Antonio Club, they decorated horse drawn carriages + buggies with live flowers. The group met in front of the Alamo and threw flowers as the parade went by, hence the parade was born.

These days you can except:

  • Ticketed seating
  • Fiesta food and drinks
  • Colorful floats with Fiesta royalty towed by trucks and jeeps
  • Local + national marching bands, organizations, and businesses
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